Legal

Privacy Policy

How Mortgage AI Toolkit collects, uses and protects your personal data, and how we use cookies across our web properties.

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What information we collect and why

We collect information that you provide when using our platform, such as name, email address, organisation details and usage data. We use this to provide our services, improve reliability, communicate with you and meet our legal and security obligations.

Lawful basis for processing

We process your personal data on the following bases under UK and EU data protection law: (1) Performance of a contract — to provide the services you have requested; (2) Legitimate interests — to operate and improve our website and platform, and to communicate with you about our services where relevant; (3) Consent — where you have given consent, for example for marketing or non-essential cookies. You can withdraw consent at any time by contacting us or managing your cookie preferences.

How long data is retained

We retain personal data only for as long as necessary to provide the service and meet legal, regulatory or contractual requirements. Typical retention periods:

Data / purposeRetention
Account and platform usageDuration of contract + period required by law
Demo requests and enquiriesUp to 24 months, or until you ask for deletion
Marketing (where consent given)Until you withdraw consent or up to 24 months
Cookie and preference dataAs set out in our cookie notice, typically up to 12 months

You can request details of retention for your data or request deletion in line with our agreements and applicable law.

Your rights and how to exercise them

Depending on your location, you may have rights to access, correct, delete or restrict processing of your personal data, or to object to certain processing, or to data portability. We will respond to any valid request within 30 days (or within any longer period permitted by law). To exercise these rights or ask questions about our privacy practices, contact us at info@mortgageaitoolkit.com.

Cookies

We use cookies and similar technologies to run our websites, remember your preferences and understand how our site is used. Essential cookies are required for the site to function. Non-essential cookies (for example analytics) are used only with your consent — you can accept or reject them via the cookie banner when you first visit, or manage your preferences at any time via your browser or by contacting us. For more detail, see the table below.

TypePurpose
EssentialSite functionality, security, load balancing
PreferencesRemember your settings (e.g. theme)
Analytics (if consented)Understand how the site is used and improve experience

Who we share data with

We may share your data with service providers who act on our instructions (processors), for example hosting, email delivery, analytics (where you have consented) and support. We choose processors that meet appropriate security and data protection standards and we have agreements in place that restrict how they may use your data. We do not sell your personal data. If you would like a list of our main sub-processors, contact us at info@mortgageaitoolkit.com.

International transfers

Your data may be processed in the UK, the European Economic Area or in other countries where our service providers operate. Where we transfer data outside the UK or EEA, we ensure appropriate safeguards are in place, such as adequacy decisions, standard contractual clauses approved by the relevant authorities, or other mechanisms permitted by law.

Updates to this policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and, where appropriate, notify you by email or through the platform. Continued use of our services after changes constitutes acceptance of the updated policy.

For our full legal information, including terms of use and security, see our Legal page.

Questions about your data?

Contact us for privacy-related enquiries or to exercise your rights.